This topic was quite an interesting thing to go through when I was reading the book 'The Psychology of Money' by Morgan Housel. Well, I won't quote what was actually written in the book, but here I present a brief summary of the same.
You don't want to see your investment go dark red each passing day. You don't want to be ridiculed by your friends for being bad at choosing a good company to invest in. You don't want to feel the stress of having to see your stock moving down or sideways for a prolonged period. Even though the stock is fundamentally good, you will only think of all the negativities of that stock. You feel you may lose more money. Even though, the stock is fundamentally good, and charts indicate a possible upward movement.
The confidence and conviction are gone now. What's the rational thing to do when a fundamentally strong stock is going down? Buy more... but no! You won't buy more; instead, you want to get rid of it. All your research and analysis don't convince your mind to hold. Your mind says, "This investment wiped out 15% of my money; all my friends laugh at me for investing and losing money on this stock." Things like these emotional imbalances are enough to convince you to sell the stock. What you had before investing was a rational mind; it didn't have pressure back then; the stock looked so cool to buy. After investing, every other thing bothers you. Research and charts aren't enough. Because your journey with the stock for the past three weeks gave a terrible portfolio outlook. So, to cool your mental state, you think of selling the stock for a 15% loss. Right now, all you want to do is book a loss at 15% rather than see it go down by 20% or 30% or even more. The buying involved a rational decision. But all the trauma for three weeks makes it a reasonable thing to sell it now. Instead of making a profit out of it, you just want to avoid further losses. This is what reasonableness is. Rationally speaking the stock is good to buy even more, but it is Reasonable at the given moment to sell it right now.
Till we meet next time here, Bye-bye.
Hare Krishna.
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